Dubai Lynx 2017 award-winners announced

publié le 09/03/2017
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Dubai Lynx, the International Festival of Creativity, has come to a close this evening in an Awards Ceremony that saw 18 Grands Prix presented.

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Dubai Lynx 2017 award-winners announced
Dubai Lynx 2017 award-winners announced

The awards, which celebrate excellence in creative communications in the MENA region, received 2,632 entries across the 17 Lynx categories, up 4.5% from last year. “The Dubai Lynx awards exist to celebrate and champion creativity, while reflecting the ever shifting branded communications landscape. This year saw submissions from 22 countries, including a first from Sudan and an increase in some of the more traditional categories such as Print and Outdoor,” said, Terry Savage, Chairman of Dubai Lynx.

“The evening brings to a close the three-day Festival, which was attended by over 2,300 creative communications professionals this year and the work that was awarded really demonstrates the essence of creativity in the region,” he continued.

The 2017 winners are as follows:

CATEGORY AWARDS

Branded Content & Entertainment

Grand Prix: Memac Ogilvy & Mather Dubai, UAE, “Tummyfish”, Nestlé Middle East

Other awards: 2 gold, 7 silver, 7 bronze

Creative Effectiveness

Grand Prix: J. Walter Thompson Beirut, Lebanon, “The Good Note”, Bou Khalil Supermarché

Other awards: 3 Creative Effectiveness Lynx

Design

Grand Prix: Grey MENA Dubai, UAE, “Veils of Pride”, Tathqeef

Other awards: 3 gold, 5 silver, 5 bronze

Direct

Grand Prix: The Classic Partnership Advertising Dubai, UAE, “Footnote for the Breast”, Medcare Women & Children Hospital

Other awards: 3 gold, 8 silver, 9 bronze

Film

Grand Prix: Blue Barracuda Dubai, UAE, “Can you get home before your Zespri Kiwifruit?”, “Zespri Kiwi and the Master of Spoons”, “When a Zespri Kiwi meets a Fan”, Zespri Kiwifruit

Other awards: 1 gold, 5 silver, 8 bronze

Film Craft

Grand Prix: J. Walter Thompson Dubai, UAE, “Suzy’s Beauty Salon”, “Under-14 Handball”, Mada Masr

Other awards: 4 gold, 7 silver, 10 bronze

Grand Prix for Good

Grand Prix: Leo Burnett Beirut, Lebanon, “Legally Bride”, KAFA (Enough) Violence & Exploitation

Innovation

Grand Prix: Memac Ogilvy & Mather Dubai, UAE, “Spuble”, Spuble

Other awards: 2 Innovation Lynx

Integrated

Grand Prix: Leo Burnett Dubai, UAE, “#PostWisely”, du (Emirates Integrated Telecommunications Company)

Other awards: 1 gold, 1 silver, 1 bronze

Interactive

Grand Prix: Leo Burnett Dubai, UAE, “#PostWisely”, du (Emirates Integrated Telecommunications Company)

Other awards: 3 gold, 5 silver, 8 bronze

Media

Grand Prix: J. Walter Thompson Riyadh, Saudi Arabia, “The Campaign that never saw the light”, Saudi Telecom Company

Other awards: 4 gold, 10 silver, 14 bronze

Mobile

Grand Prix: FP7/TUN Tunis, Tunisia, “The Hammam Fighter”, Orange

Other awards: 1 gold, 1 silver, 1 bronze

Outdoor

Grand Prix: Y&R Dubai, UAE, “Sunglasses”, “Bag”, “Make Up”, “Shoes”, The Cartel

Other awards: 3 gold, 4 silver, 8 bronze

PR

Grand Prix: Memac Ogilvy Advize, Amman, Jordan, “Trump”, Royal Jordanian

Other awards: 2 gold, 7 silver, 7 bronze

Print & Publishing

Grand Prix: Y&R Dubai, UAE, “Shoes”, The Cartel

Other awards: 1 gold, 4 silver, 7 bronze

Print & Outdoor Craft

Grand Prix: Y&R Dubai, UAE, “Make Up”, “Shoes”, The Cartel

Other awards: 1 gold, 4 silver, 2 bronze

Promo & Activation

Grand Prix: TBWARAAD Dubai, UAE, “One-Drop Bottle”, Pril

Other awards: 5 gold, 4 silver, 7 bronze

Radio

Grand Prix: J. Walter Thompson Dubai, UAE, “Anna Politkovskaya”, “Bertolt Brecht”, “Liao Yiwu”, “Marquis De Sade” Kinokuniya

Other awards: 0 gold, 1 silver, 2 bronze

SPECIAL AWARDS

Network of the Year

1st place: BBDO Worldwide

2nd place: Ogilvy & Mather

3rd place: TBWA Worldwide

Agency of the Year

1st place: Impact BBDO, Dubai

2nd place: Memac Ogilvy & Mather, Dubai

3rd place: TBWARAAD, Dubai

Independent Agency of the Year

1st place – Kairo, Cairo

2nd place – Rèpublique, Beirut

3rd place – Beattie + Dane, Kuwait City

Media Agency of the Year

1st place – OMD, Dubai

2nd place – Starcom, Riyadh

3rd place – MediaCom MENA, Dubai

Lynx Palm Award

1st place – Good People, Lebanon

2nd place – Stink, UK

3rd place – Déjàvu, UAE

Dubai Lynx Advertising Person of the Year

Pierre Choueiri, Chairman and CEO, Choueiri Group

Dubai Lynx Advertiser of the Year

Coca-Cola Middle East

 

YOUNG LYNX COMPETITIONS

Young Lynx Integrated Competition

Carine Howayek, J. Walter Thompson

Anirudh Shiva, J. Walter Thompson

Garen Yebremian, HSBC

Young Lynx Print Competition

Marc Baakliny, J. Walter Thompson, Riyadh

Toni Tannous, J. Walter Thompson, Riyadh

Young Lynx PR Competition

Yar Berjawi, FP7/DXB

Sasha El Jurdi, FP7/DXB

Twitter Live Young Lynx Competition

Amir Daou, SOCIALEYEZ Dubai

Roshni Dsouza, SOCIALEYEZ Dubai

Waqas Maqsood SOCIALEYEZ Dubai

Heena Makhijani, SOCIALEYEZ Dubai

 

STUDENT AWARDS & SCHOOLS COMPETITION

Masar Student Creative Award for Print

Hanin Hassan, American University in Dubai

STC Integrated Student Award

Asma Al-Aloosi, American University in Dubai

University of the Year

American University in Dubai

Held in association with the UAE Chapter of the International Advertising Association (IAA), the Choueiri Group and with the support of Dubai Media City (DMC) the Festival brings together ideas and people from across the MENA region.  

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